Flexible Partnerships
Every startup's situation is unique. We design research partnerships that work for your reality, not ours.
These are some of the examples.
Equity
Partnership
-
Best for: startups with limited cash but open to sharing upside
-
Equity stake: 0.5% -3% depending on stage and scope
-
Cash component: €1,500-5,000/month for research operations
-
Duration: 6-12 months
-
What you get: Embedded research team, strategic insights, hands-on guidance
-
We grow when you grow. This aligns our incentives for long-term success.
Service Partnership
-
Best for: Startups with valuable services, access, or capabilities to trade
-
Equity: None
-
Service exchange: Equal value trade (examples below)
-
Cash component: €1,000-2,500/month (covers direct research expenses)
-
Duration: 3-6 months
-
What we value in exchange:
-
Marketing/PR support for Blueberry or other clients
-
Product access or credits
-
Network access
-
Co-creation opportunities
-
Technical services
-
Deffered Payment
(No Equity)
-
Best for pre-revenue startups who need research now, payment later
-
Equity: None
-
Upfront payment: €0-1,500/month (minimal, covers only essential ops)
-
Deferred amount: Full research value deferred 6-12 months
-
Repayment terms: Flexible based on revenue milestones or funding events
-
Duration: 3-9 months
-
Pay us back when you're in a position to do so. We trust in your mission.
Traditional Cash Engagement
-
Best for: Funded startups with budget allocated for research
-
Equity: None
-
Service exchange: None
-
Cash payment: €4,000-15,000/month (depending on scope)
-
Duration: 3-12 months
-
Straightforward consulting arrangement when you have the budget.
Every partnership is customized. These are guidelines, not rigid rules.
For more details refer to FAQ.
Reach out if you have doubts via
How It Works
1. You Apply
Tell us about your venture, your stage, and what you're trying to solve. Share your funding reality and which partnership model appeals to you. We review applications on a rolling basis.
2. We Explore the Fit
If we see alignment with your mission and believe research can accelerate your impact, we'll schedule a conversation to understand your goals, challenges, and constraints.
3. Structure the Partnership
Together, we structure an arrangement that works for both sides. There are no rigid rules. These options are starting points—we'll adapt to your specific situation.
Things we consider: your funding stage and runway, the urgency and scope of research needed, your capacity to offer equity, services, or deferred payment, the potential impact of your venture, timeline pressures and market dynamics
4. We Deliver
We embed with your team to deliver research, insights, strategy workshops, and hands-on guidance. You get the research you need, when you need it, without it breaking your startup.
Why We Do This
Good ideas need the right inputs at the right time to reach their full potential. The challenge? Research often feels inaccessible at exactly the stage when it matters most.
That's what we're here to change. Let's talk about your venture and explore what might work for you.
For more read our FAQ