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Micro-course on AI-Enhanced UX Research

3-Session On-line Intensive Micro-course

Price: Free for Impact Ventures

Program Details

This workshop gives you a clear framework: the UX Research path that maps proven methods to every stage of product development. From framing problems to validating solutions. Plus, you'll learn how AI tools make each method faster and more accessible. Perfect for entry-level researchers building their foundation. Or experienced practitioners ready to refresh and modernize their approach.

✓ Small cohort (max 7 participants) for interactive learning and peer connection
✓ Hands-on application – you'll work on your actual research challenges, not hypotheticals
✓ Battle-tested protocols – everything we teach is used daily at TheFork and with impact ventures
✓ No fluff – practical tools you can implement immediately, not theory
✓ Community – connect with other researchers and founders facing similar challenges

Session 1:
Research Process & Methods 

Map the complete research journey and match methods to your product stage. Leave with clarity on what to do and when.

Week 1 / 90 min

Session 2:
AI Enhancements 

​Week 2: Learn where AI accelerates your work and where human judgment wins. Get protocols for NotebookLM synthesis, synthetic users, AI usability testing, and more.

Week 2 / 90 min

Session 3:
Hands-On Practice & Presentations 

Present your real research project, get feedback, troubleshoot challenges, and build confidence to implement independently.

Week 3 / 90 min

Total Time Commitment

  • 3 × 90-minute live sessions (across 3 weeks)

  • ~2 hours homework between sessions

  • Total: ~10 hours over 3 weeks

Who Is It For

✓ Founders doing research without a dedicated researcher
✓ Product designers expanding into research
✓ Junior researchers learning to work faster with AI
✓ Impact-driven teams building future solutions

What You'll Take Away

Knowledge:

  • Complete research journey framework

  • Methods matrix (stage × method × use case)

  • AI enhancement decision tree

 

Skills:

  • Protocol design using AI tools

  • Synthesis with NotebookLM

  • Validation with synthetic users and AI usability testing

  • Knowledge storage strategies

 

Materials:

  • Editable protocol templates

  • Prompt libraries for common research tasks

  • Resource list of AI tools and when to use them

  • Your own case study from hands-on practice

 

Network:

  • Cohort of 7 researchers and founders

  • Ongoing community access

  • Optional office hours with Nataliya

About Your Facilitator

Natalia Gorobinskaya

Head of UX Research @ TheFork | Founder of Blueberry Research Group

  • Built UX research functions at Miro and TheFork

  • Created proprietary research methodologies 

  • Master in Human-Computer Interaction

  • Promotes Creativity & Innovation Thinking for Teams approach

Blueberry Research Group

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We study how people think, feel, and decide, helping organizations create humane, future-ready experiences, aligned with business goals.

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Contact

Madrid · Spain

contact@blueberryresearch.com

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© 2025 Blueberry Research Group

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