Frequently asked questions
No. We invest our research expertise in exchange for equity or services, with a small cash component to cover operational research costs.
Let's talk. For exceptional mission-aligned ventures, we can be flexible on structure.
We consider your stage, valuation, scope of research needed, and length of engagement. We aim for fair value exchange, not to maximize our stake.
We aim to work mostly with EU-based partners, but we're open to exceptional fits globally—especially if you're operating in European markets.
Yes. If you're not ready for equity partnership, we can start with a traditional paid engagement and transition later.
The monthly cash component covers:
Research tools & software (survey platforms, analytics)
Participant recruitment & incentives
Travel for on-site research (when needed)
Research materials & testing equipment
Basic operational costs
Cash component may vary depending on the project and research activities.
Typical 6-month engagement includes:
2-3 research sprints or workshops (discovery, validation, optimization, etc.)
Weekly/bi-weekly check-ins
1-2 strategic workshops
Access to our full research toolkit
Final insights report & recommendations
Exact scope defined during partnership structuring.
After you apply:
Initial review: 5-7 business days
Exploratory call: Within 2 weeks (if aligned)
Partnership decision: 2-3 weeks from first call
Onboarding: 1-2 weeks after agreement
We move quickly for the right fits.
Very. This isn't arms-length consulting. We embed with your team, join relevant meetings, and act as an extension of your core team for the duration of the partnership.